AGENDA REPORT
REQUEST FOR CITY COUNCIL ACTION
DATE: 4/5/2017
TO: Honorable Mayor and City Council Members
FROM: Library and Recreation Services Department
SUBJECT:
Title
City Council consideration to adopt Resolution No. 2017-020, establishing a fee for an application for the honorary naming or renaming of City property.
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RECOMMENDED ACTION:
Recommended action
That the City Council adopt Resolution No. 2017- 020, establishing a fee for an application for the honorary naming or renaming of City property.
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ANALYSIS:
At its regular meeting on November 11, 2016, City Council adopted Administrative Policy No. 06400.001 entitled City Property Naming Rights and Honorary Naming. With respect to Honorary Naming, the policy established criteria by which interested parties can request that a City park or other City facility, as well as significant amenities within those parks and facilities, be named or renamed in commemoration of an individual, family, business, non-profit organization, or other community group or organization that has made a significant, positive contribution to the community.
Section 3.3(A)(2) of Administrative Policy No. 06400.001 requires that an "honorary naming application be accompanied by the payment of an application fee in an amount set by a resolution adopted by the City Council."
City staff estimates that the review and processing of an honorary naming application, including communication with the applicant, coordination with other departments and presentation of the application to City Council will require approximately three hours of staff time. Since the average cost of such staff time is approximately $131.75 per hour, an application fee of $350 is recommended to cover a portion of the staff costs.
As noted above, Administrative Policy No. 06400.001 also addresses Naming Rights, which refers to the naming or renaming of City parks or other City facilities, as well as
significant amenities within those parks a...
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